A detailed recipe for planning, developing, and maintaining a successful Web community, this title has a refreshingly practical perspective.

Figallo explores the principles and techniques of hosting a Web community that allow a business to interact and build relationships with more customers than ever before.

This book also provides an in depth look at revenue models and support strategies. It looks at the technologies and tools, as well as what to expect when starting one up.

(Paperback)
From $11.99